![]() “Timberland never intended for their boots to be worn by rappers, and found the association so far removed from their blue-collar roots that they at first tried to distance themselves from their new-found “urban” audience. But like so many brands who found popularity in places they didn’t know existed – Converse, Dr. To quote highsnobiety – How Timberlands Became an Icon of Hip-Hop Style Timberlands to this day is one of the most recognisable footwear and had a massive involvement in the hip hop culture during the 90s and 2000s. ![]() Hip Hop took a regular boot created with construction workers in mind and turnt the silhouette into one of the most fashionable feet pieces worldwide. The admiration and respect between rappers and athletes is the reason we continued to see artists sporting jerseys in music videos. Prime example of cross breeding sports and hip hop culture. The classic Allen Iverson and Jadakiss Reebook commercial.The connection between sports, athletes and hip hop has become seamless over the years for example This was heavily apart of 90s Hip Hop Fashion which continued into the 2000s. Throughout Rap & Hip Hop culture sports jerseys have always appeared in music videos with the artist often representing their home team. Due to the surface area of the sneaker being wide many custom shoe designers naturally opted to make the air force one the default shoe to create custom designs on, Nelly made a song about the shoe which made them quickly culturally sought after” Football/Basketball Jerseys “The air force one has been designed in such a way that combines great looks with simplicity. To take a quote from our how to wear air force 1sarticle Not only did Nelly help to popularise grills but also played a huge hand with commercialising the Air Forces. The Air Force One in popular culture is probably one of the most iconic sneakers, this without doubt has Hip Hop to thank! During the 2000s artists made the iconic silhouette a staple piece within their wardrobe from Dame Dash to Dr Dre wearing a pair daily. When organizing some group activities or establishing an organization, the custom pins or patches with the logo or slogan are more of a symbol of group identity. In addition to this many hip-hop lovers like to wear custom pins or PVC patcheson their jeans, hats, backpacks, etc to show a personalized style and the favor of the culture. This is a prime example of 2000s Hip Hop fashion presenting itself it subtle ways in contemporary times. For example, a baggy hoody with a slim pair of jeans. Today the appeal can be seen with the combination of baggy and fitting clothes. “Culturally oversized clothing became the norm which was often referred to as urban fashion and from this tradition brands were birthed such as Fubu, Phat Farm & Wu Wear catering to their audience of similar tastes.”Īs the years went on baggy clothes went out of fashion with artists choosing to wear more fitted clothing. ![]() To take a quote from our 90s Hip Hop Fashion editorial Baggy ClothingĪ huge part of 2000s Hip Hop Fashion was the exaggerated baggy clothing most artists wore from baggy t shirts and baggy jeans. ![]() Nelly can be credited for making Grillz more mainstream with his song Grillz featuring Paul Wall, Big Gipp, and Ali. Mostly associated to southern Hip Hop artists at the time due to most artists sporting grills coming from Atlanta and Houston. Grills came into prominence during the early 2000s with rappers choosing to flaunt their wealth by showcasing dental jewellery.Īs we mentioned before rappers became accustom to bigger label budgets & commercial success, this in turn meant a flashy showcase of wealth, grills is one of the best example of this and a true 2000s Hip Hop Fashion Trend. 2000s Hip Hop Fashion (Brands, Trends & Styles) Grillz The influence of 2000s Hip Hop Fashion continually presents itself today which is why our editorial will examine the best brands, trends and styles during this decade. In response to Hip Hops rapid commercial success during this time period record labels began to release bigger video budgets and label deals to artists allowing them to showcase these styles on all platforms whether that would be music videos, MTV Cribs, Award Shows, Magazines or on tour. 2000s Hip Hop Fashion is identified for its staple pieces such as grills, New era caps, Durags, baggy t-shirts, air force ones and basketball jerseys. This is a sponsored editorial in partnership with GS JJīy the time the 2000s came around Hip Hop was becoming one of the biggest music genres worldwide, the commercial success of the genre would be reflected in the artists outfit choices & lifestyle.
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